Groovy Gigi Hadid for Tommy Hilfiger embroidered roller skate and peace sign patches

If you’ve been to Venice Beach lately, you may have spied these five badass women owning the promenade. Who are they? Meet the LA ROLLER GIRLS, a.k.a. Tommy’s Rollersquad, a collective of spirited skaters who are all about living life with passion and having fun while doing it.

All photos courtesy of Tommy Hilfiger